How Do You Build A Community Around Your Blog?

Well there are many ways to do this, but all of them are related to communicating with your visitors/readers. Here are a few ways to engage with your blogging community.
Social Media

Everyone is on social media these days, be it; Twitter, Facebook, Google+, LinkedIn, etc. Obviously, due to the ‘Social’ aspect of ‘Social Media’, these are great places to interact with your website visitors. You should have your own account on all of the major networks to promote your blog on and by doing this you are able to talk with your own community.

Ask questions, answer questions, help people out, build relationships with people, etc. It all helps to show that you care about the people who have spent the time reading your articles. If it appears that you are only interested in getting them to your website to push advertisements, then they will go elsewhere.
Blog Comments

When people spend the time to comment after one of your posts, comment back. Again; answer peoples questions, help them out if they need it, ask questions back, etc. Ideally you want to post helpful replies to people, but sometimes just a “Thank you for the comment” helps to show that you appreciate their feedback. People will always be more likely to revisit your site if they feel that they are being helped by you, not just being talked at.
Your Site Content

The way in which you produce your content can have an impact on your community. Write helpful posts or make videos that people actually find useful. Ask questions within your content to your readers, such as; What do you think?, Do you agree with…?, Do you think it’s right to…?, etc.

Run competitions, conduct surveys, run your own forum, run polls, quizzes, questionnaires, news letters, etc. The list is endless. Basically anything that gets your blog visitors to interact with either you or the other visitors on your site.
Other Bloggers

It sounds counter-intuitive, but you can help to build a community around your own site by being active yourself on other peoples blogs. Now I don’t mean blatantly plugging your own website because that is just spam (I get enough people doing that on this site!), but instead help people out. Yet again, answer their questions, be helpful, ask your own questions, etc. People will begin to see that you are helpful and you know what you are talking about, so they will be more inclined to visit your site.

Try to build relationships with other bloggers within the same niche as yourself. One good way to do this is to write a guest post for them, but you could also tweet a link to their latest post, or recommend them to your readers. You will probably find that they will do the same back to you.
Community & Traffic Are Different Things!

I’d just like to state that I believe that there is a difference between building traffic TO your site and building a community AROUND your site. Many of these methods can be used to drive traffic to your website, but by trying to build a community, that traffic is more likely to keep coming back for more!

But what do you think? Do you agree that it’s important to try and build a community around your site? Do you have any other ways of building a community? Please leave your comments below.